LeadWell
How LeadWell Led the Way in Social Media Impact and Book Launch with Confidant Co.
January 15, 2024
THE COMPANY
About Leadwell
Meet John Kidwell, a seasoned professional with over 15 years of experience in serving mission-driven organizations. His passion lies in coaching and training leaders to adopt a mission-driven, people-centered approach to leadership. John saw an opportunity to redefine servant leadership through his book launch, aiming to assist leaders in balancing purpose, people, and performance.
THE CHALLENGE
Rebranding servant leadership and amplifying impact
John faced challenges in redefining the perception of servant leadership and amplifying its impact through his book launch. Despite his expertise, John recognized the need for a fresh perspective to effectively brand his book launch and reach a broader audience.
THE SOLUTION
Collaboration with Confidant Co for innovative marketing strategies
John chose Confidant Co for its reputation for innovative marketing strategies tailored to the leadership development industry. Confidant Co's track record of assisting authors and thought leaders in maximizing their impact, along with their alignment with mission-driven organizations, resonated with John's values. Through Confidant Co's guidance, John navigated the intricacies of branding his book launch effectively.
THE RESULTS
Significant impact and increased visibility
Following the collaboration with Confidant Co, John witnessed significant results in his book launch. His book gained traction among leaders seeking to redefine servant leadership, leading to increased visibility and engagement. Through strategic podcast appearances and targeted marketing efforts facilitated by Confidant Co, John successfully amplified his message, fostering meaningful connections within the leadership community.
THE FUTURE
Exploring possibilities with Confidant Co
Are you ready to redefine servant leadership and amplify your impact? Discover how Confidant Co can help you navigate the complexities of branding and marketing your book launch. Contact our sales team today to explore the possibilities and embark on a journey towards greater leadership effectiveness.
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Bethel Church of Houston
Monthly Media Retainer: Bethel Church of Houston is one of the most incredible church communities in the heart of Houston, which was understaffed and also looking for some help in the communication depart. With multiple ministry departments, new teachings series, and new church events happening on a weekly basis, our Confidant Co team was able to step in and help out with an affordable media service package to assist the church staffing to communicate with excellence everything happening in the life of the church.
Imani Collective
Donor Development Strategy, Giving Tuesday, Church Partnerships. 3. Imani Collective Subject Line: Help us reach our #GivingTuesday Goal!! Why I love it: They have a very specific GivingTuesday fundraising goal of $32k and share the direct impact the funds will have. They share a brief problem and how YOU the reader can be part of the change. I donated to the Imani Collective campaign, not because of this first email, but because they shared a video in a follow-up email (below to the right) of their Joy Room experience. They were up in the middle of the night in Kenya celebrating ALL night long the gifts coming in AND they were giving back themselves as well.
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Prestige Learning Institute
Caring for Afghan Families Fundraising Campaign, 2022 Benefit Hosts and Design.
DCasey Design
Business Launch Package: Our team hit the ground running with Dawn Casey, the very proud owner of DCaseyDesign, a boutique shop in the heart of Houston, which allows the opportunity for customers, creatives, and communities to both buy and build their own jewelry products. Both online and in her own studio. Our team, was at the forefront of branding, launching her brand new website and kick-starting her new fall catalog with a fun photoshoot!
Nazareth Evangelical College
Digital Fundraising Campaign: In partnership with their public Arabic theological library, the only Arabic evangelical theological library and seminary in Israel. The building expansion was 3/4 of the way completed but was awaiting the remaining $250,000 of funding. It was been an honor for our team to share stories of the students of Nazareth Evangelical College and their passion for training and equipping pastors in the region!
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